About DB
From the Trades to Tech
I've spent more than twenty years in the trades — a Red Seal Master Electrician and HVAC/R technician working industrial electrical, refrigeration, controls, and building automation. Field work, real deadlines, systems that have to run.
That world taught me one thing that transfers directly to tech: discipline builds systems, and systems build freedom. A well-built system works while you sleep — whether it's a refrigeration rack or a lead-capture funnel.
Now I'm building AI apps, automation systems, and digital products — and documenting the whole journey. Not as a guru with a lambo, but as a tradesman learning in public. No income guarantees, no hype. Just real builds, honest lessons, and tools I actually use.
The mission: help builders, freelancers, and business owners use systems to create more freedom.
The Path
Twenty Years of Systems
Every chapter was the same job underneath: understand the system, build it right, make it run without you.
Red Seal Master Electrician
Two decades of industrial electrical work — installations, troubleshooting, and the discipline of systems that either hold load or trip.
HVAC/R Technician
Heating, cooling, and refrigeration across industrial sites. Controls, diagnostics, and 2 a.m. service calls that teach you how systems really fail.
Controls & Automation
Building automation, control panels, and instrumentation — the original automation career, long before AI made it a buzzword.
Now: AI Apps & Systems
Applying twenty years of field discipline to software — AI apps, automation systems, lead generation, and education, built and documented in public.
Build With Me
Whether you want the app, the systems, or a build for your own business — start where you are.